Travel XRay™ is the first major tourism segmentation system that combines behavioural, attitudinal and demographic data.

Travel XRay™ is the result of two years joint research and development by Consumerdata and Arkenford.

For further information or if you have any queries please contact:

Arkenford Ltd
Mount Manor House
16 The Mount
Guildford
GU2 4HS

Tel: +44 (0) 1483 510 310
eMail : info@arkenford.co.uk

Consumerdata Ltd
Dorset House
Regent Park
297 Kingston Road
Leatherhead
KT22 7PL

Tel: +44 (0) 01372 824 520
eMail : info@travelxray.co.uk

Overview of the 7 Travel XRay™ Groups

Travel XRay Segmentation Map

For a description of each of the Segments within each Group, simply click on the appropriate Group's Sphere

Alternatively sign in to download fuller descriptions of the 7 Groups and the 30 individual Segments.

If you have not yet registered, please click here to register in order to donwload the detailed descriptions.